September 22, 2023


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What Is Barbiecore? A Pink Way to Pep Up Your Home

“Cottagecore” gave us folksy comfort, and “coastal grandma” permit us faux we were being Ina Garten living our finest Hamptons lifestyle. But there is a new decor kid on the block, and you could possibly identify her from when you played with dolls.

It’s “Barbiecore,” a shiny, pink dwelling look which is sweeping Instagram and TikTok feeds with all of its girly gorgeousness.

This sweet but none much too refined interior design and style is getting off huge-time, thanks to the sneak peeks we have been getting of following summer’s hotly anticipated “Barbie” motion picture from director Greta Gerwig, starring Margot Robbie and Ryan Gosling. Swoon!

Kylie Jenner is also accountable for the resurgence of the pink-clad doll and all she represents.

“Kylie Jenner’s [home] has pink shag carpet, bubblegum pink swivel chairs, and even Barbie artwork on the partitions,” states Elise Armitage, a layout and way of living blogger at What the Fab.

But how did we get from the Barbie camper on our 9-yr-old’s bedroom flooring to a billionaire elegance mogul and her quite a few followers channeling the glimpse at residence? Browse on for the facts.

The ‘Barbiecore’ backstory

The first Barbie doll hit the current market in 1959, but she certainly hit her stride in the 1970s with the release of Malibu Barbie, who was dwelling the California dream in her smooth pink bathing accommodate.

The Barbie aesthetic has also lately relished a resurgence on the vogue runway, then spreading into our dwelling furnishings from there.

“Fashion has extensive taken ideas from Barbie’s signature appears to be, but I assume it was Valentino’s fall/wintertime 2022 selection centered close to her signature shiny pink shade that brought the icon’s appears to be back to existence,” states Armitage.

Barbie is also dipping her toes into the digital entire world.

“The model is acquiring a significant second now as it’s partnered with Balmain to produce NFTs,” studies Noel Fahden Briceno, vice president of merchandising at Chairish, whose internet site has a unique portion of Barbiecore furnishings.

Nostalgia performs a massive function in the Barbiecore development as very well, considering that a lot of homeowners can recall actively playing with the Dream Household, dressing Barbie for dates with Ken, then zipping them close to their own shag rugs in the branded pink and purple convertible.

“Although Barbie has been an icon for in excess of 60 decades, this craze feels brilliant, cheery, and youthful,” suggests Briceno, “which is exactly what we need soon after the doom and gloom of the earlier number of many years.”

How to beautify with Barbiecore without having likely overboard

Bringing Barbie into your dwelling decor is a sensitive process to be positive, as an overload of Pepto-Bismol pink or fuchsia may well induce a migraine.

“Start with smaller touches to see if the development is for you, this sort of as a throw pillow in pale pink or pink artwork in minimal-targeted visitors locations,” indicates Armitage.

Even better, give this style vibe around to your youngsters.

“Your child’s bedroom or even the dwelling office could be a excellent house to go all out with Barbiecore,” Armitage adds.

Briceno implies a combo of pink shades, possibly “mixing mild, playful bubblegum pinks with further berry tones and raspberries to make this seem truly feel a minimal a lot more elevated.”

Try out pink laminate

Lounge in mattress with this pretty nightstand close by


Briceno says Chairish buyers just can’t get adequate of these rosy lacquer circumstance goods.

“These assertion pieces are proving that pink laminate can, in fact, be neutral, and we’re acquiring things of this development through properties of all different styles,” Briceno says.

With two drawers and a trim profile, this rounded marvel is an great bedside or close desk ($495, Chairish).


Observe: 7 Top Design and style Tendencies Having Over in 2022


Mix in gold accents

Provide pink cocktails on this modern serving piece.


If a vintage side table is much too expensive for your flavor, this utile tray has loads of the exact same attractiveness. The shiny end and golden handles make this ($43, Amazon) the excellent dresser topper for perfume and framed pictures. Or corral your prettiest textbooks and set them atop your coffee table.

Decide on two tones at as soon as

Costume your bed the Barbie way with this raspberry comforter established.


New bed linens are an easy way to check out a new pattern, particularly if the ones you select reverse to a diverse shade. (Choices!) This well-priced set ($56, Wayfair) arrives with the coverlet and two shams and washes up well in the equipment, generating it a wise alternative for a higher education-certain child.

Embrace fringe and tassels

We dig this groovy, swishy accent pillow.


Emphasis on frills and fringe, recommends Briceno. This pillow fits the invoice nicely and is reminiscent of Barbie’s sparkly flapper dress, which she wore in the specific edition Barbie Flapper assortment. You can eliminate the insert from this gentle accessory ($29, Kohl’s), and it place-cleans properly in circumstance of spills.

Acquire some curves

Whimsy and curves incorporate in this mirror


“The fun aspect about Barbiecore is the mix of styles—think postmodern fulfills common chintz satisfies previous Hollywood glam,” says Briceno.

A swirly flooring mirror in dusty pink (from $200, Etsy) works well in the bedroom or your lobby so you can test your outfit ahead of heading out.

Be playful—literally

Recreation on! Enjoy your favorite pastime in design.


“Nothing goes far more hand in hand than Barbiecore and Beverly Hills—and this backgammon established ($360, Chairish) hits all the appropriate places: pink, green, and a trace of sparkle,” claims Briceno.

Screen it on a large ottoman to encourage heated matches!